hi, I'm

MATTIE

ARMSTRONG

PERSONAL BRAND STRATEGIST & EARNED MEDIA ADVISOR

FOUNDER OF HEIRLOOM PR & PRELLO

what's the worst they can say?

It is the question I have asked myself before almost every big leap of my life, usually with my heart pounding a little.

I did not start out with an impressive resume. I started with a 1.4 GPA and a lot of doors that were, on paper, closed. What I learned the hard way is that the only way out of a tough spot is usually straight through it, and "through" almost always meant asking for something before I felt ready, from people who could easily tell me no.

So I asked anyway. I asked my way into rooms I had no business being in, working in political communications for presidential administrations and members of Congress, and later into private-sector PR and corporate life.

Every line on my resume exists because at some point I decided a possible no was worth the shot.

"No" is not the end of the story. It is just information, and the moment it stops scaring you, it stops running your life. Getting comfortable asking, even when the answer might sting, is the single skill that built my whole career. It is what I get up on stages to talk about now, and the thing I most want to hand to you.

DON'T JUST TAKE MY WORD FOR IT

I'VE GOT THE RECEIPTS

I've spent over a Decade...

Earning press for presidential administrations and members of Congress. Trusted by some of the top names in finance, wellness, and energy.

My clients have been ...

Featured in the Wall Street Journal, CNN, Fox, and the New York Times, just to name a few.

Founder of Heirloom PR & ...

Prello, a DIY personal brand building platform teaching founders, creators, and entrepreneurs how to secure their own earned media.

  • Nashville, TN

  • Time Zone: CT

ON CAMERA

WHAT I LOVE TO TALK ABOUT

The talks and conversations I bring to a room

  • "What's the Worst They Can Say?" The question that took me from a 1.4 GPA to rooms I had no business being in.

  • The Loudest Voice in the Room Never Wins. What a presidential administration and Capitol Hill taught me about message, pressure, and actually getting heard.

  • There was never only one path to success.And there still isn't.

I have spent more than a decade earning press at the highest levels of government and private industry, with placements in the Wall Street Journal, CNN, Fox, and the New York Times, for presidential administrations, members of Congress, and some of the biggest names in finance, wellness, and energy. I talk about resilience, reinvention, and the quiet power of being willing to hear no. If you want a speaker who is honest, actually useful, and a little bit fun, let's talk.

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